No matter what, your app icon is critical to the user journey. Because users will see your app icon in various places, your icon’s design must serve multiple purposes. It also appears in Settings and Search and will first be seen by users on the App Store and Google Play store.

What is an app icon?Īn app icon is a unique image used to represent an app on a user’s device. In this guide, we share how to design an app icon, how to A/B test your design, and share best practices for optimal results. Not only will this help your brand get noticed in the app store and drive organic installs, but your app icon will be placed on the user’s home screen and must be instantly recognizable. Every app needs an icon that users find easy to remember and aesthetically pleasing. If your app supports Windows 10, your app's icons will be displayed in Live Tiles.Your app’s icon is often the first chance you have to make an impression on potential users, so it is essential to get it right. Learn how to use metaphor, shape, color, and shadow to design a beautiful and functional icon for your app.Ĭreate icons that look good at any size, on any screen. Your icon should illustrate app in a singular element using simple forms. When every detail is thoughtfully crafted, delight happens - The best apps offer beautiful design and reliable experiences. We design to extend human abilities and create a sense of belonging. We focus on human unifiers – our motivations, relationships, and capabilities.

An intricate shape may be appropriate in some cultures but not in others. Make it accessible, inviting, and easy to understand - Avoid complex or overly abstract forms. simple, easy to understand designs help users recognize your app more quickly, Keep it universal Principles for great app icons Keep it simpleĬreate clean, straightforward, timeless designs - Icons are quick visual cues that represent your app.

How to get icon for app